About Us
Australia's Experts In
Lead Generation

Who Needs Leads is the premier name in the lead generation industry, trusted by top financial brokers across Australia. With over a decade of experience, we’ve perfected the art of providing quality, high converting leads across a range of industries. Our simple yet effective pay-per-lead model ensures that businesses like yours have access to the leads you need, exactly when you need them. No retainers or fixed contracts.

With over 15 years in the digital marketing space in Australia, the team at Who Needs Leads are well equipped to deliver. We are the team behind the successful agency Synq Digital who helped the likes of Repco Australia, GANT, Jayco, Fila, & My Local Broker grow significantly online. In 2020 we founded Who Needs Leads to provide a different option in the market. With our pay per lead only model, we don’t employ retainers or fixed contracts. You simply tell us how many leads you want, pay for them and start receiving! It’s that simple.

Map of Australia with the Who Needs Leads Logo and Australian Flag inside

Who We Are

At Who Needs Leads, we’re not just any lead generation agency; we are a team of experts committed to fuelling the success of financial firms and brokers across Australia. Founded by digital marketing stalwarts Billy Robinson, Paul Costoglou, and Mark Goldberg, our agency brings together more than 30 years of combined experience in leadership, business, and the lead generation space. Find out more about our team below!

What We Do

Our specialisation lies in offering the Australian finance sector unbeatable lead generation services. We offer a straightforward solution for acquiring financial leads, across the following industries:

Car Finance Leads

Personal Loan Leads

Business Loan Leads

Mortgage Refinance Leads

Finance brokers can easily purchase the desired type and number of leads online, receiving them directly via email within 24 hours for maximum convenience. Seeking a more customised approach? We also offer tailored lead generation solutions designed to meet the specific needs of your business. Find out more on our How To Buy Leads page today!

Our Values

Trust and quality stand at the forefront of our values. We believe in:

Transparency

We operate with integrity, ensuring our clients understand exactly what they’re getting. Rest assured that our leads are 100% exclusive to you when you purchase them.

Quality

We pride ourselves on our service level, and deliver not just a high number of leads, but leads that are also high-quality and ready to convert with multiple contact points before they reach your inbox.

Simplicity

We make the process of acquiring leads as easy and straightforward as possible. Follow our easy online purchasing process today and get qualified leads to your email as early as tomorrow.

Why Choose Us?

Opting for Who Needs Leads means selecting a partner dedicated to your growth and success. Our pay-per-lead model and tailored services are designed to give you maximum control and flexibility, ensuring you have access to high-quality leads, without the hassle and complexity of traditional marketing campaigns. Our commitment to quality and our service level sets us apart, and means you can trust us to be a vital part of your growth strategy.

Join the multitude of satisfied businesses who have seen their businesses thrive with high-quality, converting leads from Who Needs Leads. Let’s drive your success together.

Who Needs Leads - Your Trusted Partner for High-Quality Financial Leads.

The Team Behind The Business

Billy Robinson Headshot

Billy Robinson

Billy brings nearly a decade’s experience in the digital space along with the know-how to help clients achieve amazing things online.

His strategies and campaigns employ the latest techniques & innovations. With a proven track record, he knows how to generate maximum conversions for minimal investment. Having worked with clients of every scale and in a range of industries, whatever your business is, Billy can help you get results and surpass expectations.

Paul Costoglou Headshot

Paul Costoglou

Paul is a stalwart on Melbourne’s digital scene having worked with and for some of the leading agencies in town over the last 10 years. Paul gets a kick out of helping businesses cultivate their online presence and realise their goals.

He has a flair for combining unconventional digital strategies with old school marketing techniques, to deliver meaningful and sustainable results for clients. Starting out in print media before moving into the digital space, Paul has a vast relationship network with business leaders, strategists, developers and anyone worth knowing in the digital space in Melbourne through his work both here in Melbourne and abroad.

Mark Goldberg Headshot

Mark Goldberg

With nearly 30 years of business, leadership and corporate experience, Mark is Coaching and Mentoring the owners & senior management of a number of SME’s, to help them achieve their business goals.

Mark enjoys applying his experience together with his listening, analytical and communication skills, to “Simplify the Complex” for clients and create a clear path for them to follow. Starting professional life in an international accounting firm, becoming a partner in a second-tier firm and holding senior executive roles in the corporate world, Mark is now channelling all his experience, skill and networking, for the benefit of his clients.